Mélange by Lifestyle has a range of festive ethnic wear for women who want a touch of tradition or modernity

THE MODERN INDIAN WOMAN MAKES A STYLE STATEMENT

Mélange by Lifestyle has a range of festive ethnic wear for women who want a touch of tradition or modernity

    The modern Indian woman has to live in a challenging world. She has to take on the opportunities on the professional front while fulfilling her responsibilities in her personal sphere. So what better way to bolster a woman’s persona than an ensemble that brings her classy elegance to the fore? Mélange by Lifestyle has an ethnic wear line that aims to fulfill the wardrobe requirement of the new age Indian woman. The brand offers traditional silhouettes inspired by India’s rich heritage for those who want a touch of tradition, as well as a range of Indo-western styles in heritage colours and fabrics for those who want to expand the scope of their ethnic outfits. 

MIX IT UP Mélange by Lifestyle has a Mix and Match category with two themes for this Autumn/Winter 2012:

• Synthesis: This range explores the influence of different cultures, particularly that of the Middle East. The inspiration is taken from Arabic calligraphy, tapestry deigns and pottery, which is reflected in the choice of motifs, embroidery motifs and trims.

• Revived Antiquity: Mélange’s regular prints are given a twist. The prints are distorted, superimposed, washed and distressed to give them a completely new feel.
Price range: 399 onwards (kurtas) 

KEEP IT FESTIVE The Mix and Match category also has a festive line that comes in rich colours like deep purple, wine, maroon, off white and black. There are also embroideries, zari embroidery and gota work, as well as rich fabrics like net, georgette, brocade and tussar silk.
Price range: 1,299 to 1,899 (kurtas) 

ADD AN ETHNIC TOUCH Mélange by Lifestyle also has knitted churidars, patterned knit churidars, leggings with sequence embroidery, printed and solid harem pants and patialas. There are also chanderi dupattas in festive colours, as well as chiffon and cotton dupattas in more than 20 colours 

 

PLAY IT CASUAL OR DRESS UP Mélange by Lifestyle also includes the SKD collection, which has two lines:

• Casual wear line: This comprises printed cotton sets with mirror embroidery and crochet lace combinations.
    Occasion wear line: This line features fabrics like silk jacquard in georgette and chiffon, chanderi, net, cotton-silk blends, cotton jacquard, velvet and brocade to create a rich and opulent look.
    For this season the key trend in salwar kameez dupatta category is broad contrast colour border on the kalidar kurtas. Price range: 1,499 (salwar kameez dupatta) 

    For more information,
    visit www.lifestylestores.com 

 
Available at Lifestyle stores : 

 

R City, LBS Marg, Ghatkopar (W). Ph: 42440200, 

 Oberoi Mall, Western Express Highway, Goregaon (E). Ph: 40798200, 

High Street Phoenix, Lower Parel. Ph: 42304646, 

Inorbit Mall, Malad (W). Ph: 42304545, R Mall, Mulund (W). Ph: 25935900; 

Phoenix Market City Mall, LBS Marg, Kurla. Ph: 61801493.